Thursday, September 24, 2009

Social Media for Small Biz Seminar

If you're reading this, you're already aware of social media marketing. However, as fast as technology changes...so do the rules of engagement!

That's why we're doing our part to help small businesses jump into the world of social media marketing by offering a free seminar on the topic.
We're kicking off the Paducah Area Chamber of Commerce Trade Show with a Social Media for Small Business Seminar Thursday, October 22nd from 1:00-2:00 PM at the Paducah Expo Center.

You'll hear from:
-Susan Guess, VP of Marketing @ Paducah Bank, and the bank's social media consultant William Sledd. They'll discuss how a conservative world of banking is reaching customers via social media marketing.
-Glynn Mangold, Professor of Marketing at Murray State University. Glynn's class offerings at Murray State on Social Media Marketing and Consulting are preparing college students for the wired business world they're about to enter.
-Todd Duff & Kate Light of IVS Website Development of Paducah. Todd and Duff will give an overview (not a sell job!) of what they share with their clients about social media...primarily how to manage the different outlets and make them all work together for the best ROI.
-EntrePaducah's Terry Reeves will moderate. As Corporate Communcations Director of Dippin' Dots, Terry helped the ice cream make launch its social media presence which, today, rivals food giants McDonald's and Subway in total Friends (900k +).

The program is free, however, reservations are suggested. Sponsors are:
EntrePaducah
Murray State University
Small Business Development Center
Paducah Area Chamber of Commerce

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